17th February 2015
Havas Media Group partners with NewsCred’s content marketing platform to manage licensed content from over 5,000 global publishers.
11th February 2015
Results from a global survey from LuxHub, Havas Media Group’s newly launched luxury consulting boutique.
21st January 2015
Atlas, Facebook’s ad serving and measurement platform that allows brands to reach people across multiple devices, has agreed a global partnership with Havas Media Group.
Llama Snacks - UK
Tesco launched a new category of snack “Llama’s” with the aim for it to become part of the TV football snacking ritual during Euro 2012. Arena brought Llama alive as an irreverent character with an edgy and [...]
I live in FNAC - Spain
FNAC is the European retail leader of cultural products. Arena’s challenge was to drive traffic to the flagship store in Madrid, bringing to life the unique shopping experience described by our cardholder members [...]
From ‘talkers’ to ‘doers’ - Mexico
The objective was to increase Lenovo Brand Purchase Consideration in Mexico in one year, boosting their sales in a market dominated by two longtime positioned players. The Net Generation, 18-24 years old middle [...]