Meaningful hour at the Havas Cafe
13th June 2013
Join us for a meaningful hour at the Havas Cafe during the Cannes Lions International Festival of Creativity 2013
Meaningful Brands beat stock market by 120%
11th June 2013
The results from Havas Media Group’s 2013 Meaningful Brands statistically demonstrate that Meaningful Brands outperform the stock market by 120%. It demonstrates in hard financial terms, how the relationship between people and brands can benefit from measuring, communicating and delivering increased well-being.
HAVAS MEDIA GROUP ACQUIRES MFG LABS
6th June 2013
It was announced today that MFG Labs, the highly respected mathematics think tank specialising in digital strategy, data science and mathematical research will join the Havas Media Group. Founded in 2009 by a team [...]
Tesco
Llama Snacks - UK
Tesco launched a new category of snack “Llama’s” with the aim for it to become part of the TV football snacking ritual during Euro 2012. Arena brought Llama alive as an irreverent character with an edgy and [...]
Eurostar
Eurostar Live - UK
Eurostar’s ongoing strategy is to integrate social media across their business to help build customer loyalty. Amid difficult economic conditions, the importance of increasing tickets sales and driving awareness [...]
Lenovo
From ‘talkers’ to ‘doers’ - Mexico
The objective was to increase Lenovo Brand Purchase Consideration in Mexico in one year, boosting their sales in a market dominated by two longtime positioned players. The Net Generation, 18-24 years old middle [...]